March 2014

Conversational Semantics

Thematic meaning in the real world

Conversational voice search is the step that moves away from semi-robotic queries and clarifies the absolute need for developing superior semantic meaning in search technology.

But take it even one step further and it gets even more exciting.

I’m talking about the use of conversational semantics in real time communication in the real world. This worldwide phenomena is not just about the digital world but has the potential to improve comprehension and understanding worldwide.

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Semantic Search Optimisation

What does semantics mean?

Semantics is the really big word in SEO circles these days. But what does “Semantics” really mean.

Well it doesn’t mean a bunch of long-tail keywords masquerading as semantically linked key phrases that’s for sure

Google put’s it this way:




noun: semantics; noun: logical semantics; noun: lexical semantics

1. the branch of linguistics and logic concerned with meaning. The two main areas are logical semantics, concerned with matters such as sense and reference and presupposition and implication, and lexical semantics, concerned with the analysis of word meanings and relations between them.

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